This new or advanced productivity hub of businesses all over the world is now known as Google Workspace, but in the past, its name was G Suite. The process of emailing, the procedure of chat, storage, and now advanced Gemini AI tools are all present in one place. However, Google has increased its pricing plans, which is a big surprise for users.
Now the question arises: Even with these new AI features, is Google Workspace still the best choice for businesses in 2025?
What is Google Workspace?
In the past, known by the name of Google Apps or G Suite, Google Workspace has now, in today’s advanced and AI-based era, become a complete cloud-based productivity platform. Its main goal is that businesses, companies, startups, and even large enterprises can seamlessly connect and collaborate with their employees, partners, and clients.

Basically, in Workspace only these three facilities were first added Gmail, Docs, and sheets But now, as the era has become digital and AI-based, some new features such as Drive, Meet, Chat, Forms, Calendar, and the new Gemini AI tools have been added, which make work smarter and faster.
Earlier, it was considered a budget-friendly alternative against Microsoft 365, and because of this, millions of SMBs adopted it. For enterprises as well, its advanced security, archiving, and admin control panel are quite valuable.
But now a problem has arisen: a big update has come — Google Workspace Business Standard Pricing 2025 has increased. That means now the cost is higher than before, but at the same time Gemini AI tools and advanced features are also being provided.
New Google Workspace Pricing (2025 Update)
In 2025, Google officially raised the pricing of Google Workspace plans by 17–22%. This change mainly came due to the integration of Gemini AI tools across all plans. With these updates, users now get access to advanced AI features like email drafting in Gmail, smart document summarization in Docs, automatic meeting notes in Google Meet, and intelligent file analysis in Drive.

Another major update is the introduction of flexible billing options. Businesses can now choose between monthly payments or an annual subscription, with the yearly plan offering around 16% savings—a cost-efficient choice for long-term users.
To explore official details, check out Google Workspace Pricing.
For a productivity comparison, see Microsoft 365 Plans.
Learn more about Gemini AI Features.
Google Workspace Plans & Pricing (2025)
Here’s the updated breakdown of Google Workspace pricing and features:
Plan | Monthly Pricing | Annual Pricing (Save 16%) | Key Features |
---|---|---|---|
Business Starter | $7/user/month | $6.30/user/month | 30 GB storage, custom email, Meet (100 participants), Gemini AI in Gmail |
Business Standard ⭐ | $14/user/month | $12.60/user/month | 2 TB storage, Gemini AI in Gmail/Docs/Meet, NotebookLM access, Meet recording (150 participants), Appointment booking, eSignature in Docs |
Business Plus | $22/user/month | Annual plan available | 5 TB storage, Vault & eDiscovery, Meet (500 participants), advanced endpoint management, LDAP |
Enterprise Plus | $35/user/month | Annual plan available | Unlimited storage (on request), S/MIME encryption, Meet live streaming (1,000 participants), DLP, context-aware access, AI classification |
Individual Plan | Starts from $9.99/month | Not annual | Best for freelancers & solo professionals |
👉 Explore official pricing here: Google Workspace Pricing.
Google Workspace vs Microsoft 365 (Quick Comparison)
When it comes to productivity suites, the two biggest names remain Google Workspace and Microsoft 365. After the 2025 price hike, businesses now face an important decision:

1. Pricing
- Google Workspace Business Standard: $14/user/month ($12.60 annually)
- Microsoft 365 Business Standard: $12.50/user/month (annual)
➡️ Workspace is slightly more expensive but includes Gemini AI, while Microsoft charges extra for Copilot AI.
2. Ease of Use
- Workspace: Intuitive, cloud-first design, easier for SMBs & startups.
- Microsoft 365: Powerful (Excel, Power BI, Teams), but steeper learning curve for beginners.
3. AI Tools (Gemini AI vs Microsoft Copilot)
- Gemini AI: Integrated into Gmail, Docs, Sheets, Meet & Drive. Automates drafting, summarization, scheduling, file analysis.
- Microsoft Copilot: Stronger in Excel, Word & PowerPoint, ideal for data-heavy companies.
👉 Official details:
What’s Not Included in Pricing?
When you choose a Google Workspace plan, whether it is Business Starter, Business Standard, or any other plan, not everything is included directly from the Google backend. Some services are available separately through paid add-ons:

1. Google Voice
If you want the facility of business calling and SMS within Workspace, then you need to purchase Google Voice. Its cost is $10–30 per user/month, and this service is currently available mainly in the US, UK, and Europe regions.
2. Google AppSheet
Want to build no-code apps for your business? For that, you need to use Google AppSheet. But it is not free within Workspace plans — its cost is around $10 per user/month.
3. Region Limitations
Some Workspace features such as storage add-ons, Voice, and AI services are region-specific. This means the tools you get under Google Workspace Business Standard Pricing 2025 do not come with the same availability in every country.
Which Plan Should You Choose?
Google Workspace plans are designed for different business sizes:
- Small Businesses & Freelancers → Business Starter
Budget-friendly, basic tools with 30 GB storage and AI in Gmail. - Medium Teams → Business Standard ⭐
Most popular plan with 2 TB storage, AI in Gmail/Docs/Meet, NotebookLM, and eSignature. If you want a balance between features and cost, then Google Workspace Business Standard Pricing 2025 is a smart option. - Growing or Larger Organizations → Business Plus
Advanced security (Vault, eDiscovery), 5 TB storage, and 500 participants Meet support. - Enterprises → Enterprise Plus
High-level compliance, unlimited storage on request, AI classification, and 1,000 participants Meet streaming.
Conclusion
Even after the 2025 price hike, Google Workspace remains a powerful productivity suite that offers an option for every type of business. For small businesses, Starter is enough, while the Business Standard plan provides the best balance of pricing and Gemini AI features, making it the most valuable choice.